What is inclusive communication?
Can you promote an inclusive work environment through communication? The answer is yes!
Few of us are aware of the effect of language and communication on us. But the fact is that exclusion, misunderstandings, discrimination and polarisation often occur if language and communication effect are not fully understood.
Communication is therefore an important way for organizations, managers and employees to signal and promote inclusion in the workplace. Below are some tips and practical insights on how you can become more inclusive in your communication.
Keep written communication gender neutral
Language shapes our perception of gender, and it also reflects the gender stereotypes that prevail in our society. To avoid inappropriate stereotypes, you should therefore focus on keeping your communication gender-neutral. This way, you will embrace all gender categories and avoid creating new, inappropriate stereotypes about gender roles. Therefore, consider the following:
· Use gender-neutral expressions
· Avoid generic use of male and female forms of pronouns
· Keep job titles gender neutral
Keep the language open-minded
Make your language open-minded by avoiding expressions that demean or exclude people on the basis of gender, age, sexual orientation, race, religion or belief, ethnic or social background or physical or mental characteristics. Therefore, avoid the following:
· Avoid outdated expressions
· Avoid generalizing
· Avoid perpetuating stereotypes
Think about visual communication
An inclusive language must be supported with inclusive visual material, as it is often the visual message that resonates with the recipient. By producing aspects of diversity (gender, age, ethnicity, disability, religion or belief, sexual orientation, nationality) one can ensure that everyone feels included. Therefore, think about the diversity of your visual communication. Therefore, consider:
· Choosing images that reflect all aspects of your work environment
- That the visual expression is consistent with the message you want to convey
If you need concrete advice to promote inclusive communication in your company, please do not hesitate to contact us!